@ New Georgia Encyclopedia
DescriptionPhotograph of Norris Herndon, president of Atlanta Life Insurance Company. He sits at a desk and holds several papers in front of him. He faces left.The son of Alonzo Herndon, founder of Atlanta Life Insurance Company, Norris Herndon led the firm for more than four and a half decades after his father died in 1927. His tenure was characterized by cautious growth, prudent investments, sensible management, and careful economies that permitted few frills.
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